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There are over 4 million applications available in iOS and Android app stores and over half of mobile users use the search feature in Google Play or App Store to find the apps they want to use. How do you ensure they find yours? ASO (App Store Optimization) could be your answer. It’s a mobile […]

What does it take to build a successful content strategy for any organization? Six Pillars of Centralization play a vital role in helping you achieve that goal. This article is based on the video series created by Life Sciences expert, Dan Koenig. You can watch them all here or keep reading to learn more. This […]

Spoken in 31 countries and with over 400 million first-language native speakers all over the world, mainly in Spain and the Americas, Spanish is the second-most important language globally. It’s also important to our team—we’ve talked about its relevance on this blog before. When it comes to working with content in Spanish, it is wise […]

We would be remiss to not attend LocWorld47 Berlin, the most respected conference for all things localization. This conference is the first actual face-to-face event after more than two years. The organizers did a fantastic job and we’re still processing our thoughts, and the energy from the event will keep us going for some time. […]

One of the most common pain points international companies have is that their international websites don’t perform as well as their local (let’s say English) website. And that’s mainly because international websites aren’t normally given the same amount of TLC as their English website. What happens is that companies usually have a digital marketing agency […]

What is International SEO? Stephanie Harris, Global Marketing Director of Argos Multilingual breaks it down for you. SEO is a wide topic on its own, so what exactly is international SEO? Essentially, it’s all the things that makeup SEO, but with a few extra strategic layers. These layers include keyword localization, local content creation, and […]

When technical writers create developer content — migration guides, product documentation, or software development kits — they might not even be aware of how many pitfalls await when it is sent for translation. But with clear communication about the content’s purpose, context, and the users’ needs, quality translation is well within reach. Below, we’ve collected […]