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Marketing Content Localization & Transcreation In our first part of this blog series about Marketing Content Localization we already gave a short introduction about transcreation. Let’s have a closer look at it in this article. Transcreation is so much more than translation. It’s ensuring that all the different elements that make up yourcontent; for example […]

The Role of Marketing Content Localization When Going Global The key to a successful business is understanding your customers. When seeking global expansion, all businesses are faced with the same prevailing question: How can we successfully enter and position our business, our brand and our products in this new market? It’s this question that has […]

The new EU Medical Device Regulations (MDR) will require close partnership with localization suppliers to ensure translation conformance. While spring of 2020 might still seem the distant future, many medical device and in-vitro diagnostic manufacturers are already undergoing preparations for the two new European Union Medical Device Regulations (MDR) – Regulation (EU) 2017/745 and Regulation […]

Pre‐Translation Reviewer Involvement in the In-Country Review An important step in a professional localization process is the in-country review (ICR). This review enables the inclusion of company‐specific terminology, target audience, technical specifications of products in the target market, profound product knowledge and ensures the compliance with local regulations. Glossaries and Style Guides Glossaries and style guides are important […]

Information From ‘Behind the Scenes’ With In-Country Review Professional localization processes should incorporate a validation step whenever possible. The in‐country review (ICR) enables the end customer to provide input on company‐specific terminology, target audience, technical specifications of products in the target market, ensuring compliance with local regulations, as well as to share their profound product […]

The Okapi Framework is a cross-platform and open-source project which provides support in different steps of a translation and localization process. One of the project’s developers and Argos Multilingual’s Vice President of R&D, Yves Savourel, gives interesting insights about the framework and its future: Where did the Okapi Framework idea come from and how did […]

Correct content localization in life sciences is crucial  It’s no secret that medical content needs to be understood without error by users and patients across the globe; lives can literally depend upon the reader’s ability to understand critical information. In the following post, we provide helpful guidelines on how to successfully realize Content Localization in Life […]