Everything by us
and about us

You might be surprised to learn just how many of the life-changing tools we use every day exist because of natural language processing (NLP) – a subfield of artificial intelligence that helps machines understand natural human language.  The human brain is supported by millions of neurons that help us comprehend words and take actions. NLP […]

Avoid the temptation to use these acronyms interchangeably – natural language generation (NLG), natural language processing (NLP), and natural language understanding (NLU) are related but distinct. In 1950, the notorious mathematician and computer scientist Alan Turing created what we now know as the “Turing Test”, which states that if a machine can have a conversation […]

No matter your business, your HR documents communicate your company’s culture. When your content is successfully translated and localized through certified HR translation services, it improves productivity. When it’s not, the result is a confused and disengaged workforce and potential legal liabilities. Diversity contributes a lot to any organization. But maintaining a multinational and multicultural workforce means […]

We demand transparency from our governments, from our banks, and in our relationships. It should come as no surprise that clients are seeking greater transparency in the translation process as well. Here are 4 characteristics of a transparent client-translator relationship. Like so many things in life, transparency only works when it flows both ways. If […]

When it comes to delivering your content as intended to audiences in multiple locations, there’s no substitute for a properly centralized translation and localization strategy. If you’re operating globally, there’s a good chance your marketing, corporate communications, technical publications, R&D, and engineering content is coming from multiple teams in multiple locations. This may seem like […]

No matter what industry they work in, every technical writer’s goal is the same – to transform complicated information into a clear, concise, and accessible document. Here are a few tried and true methods that should make that goal a little easier to reach. Before we roll out the tips and tricks, it’s helpful to […]

Marketing messages have to quickly and effectively convey a lot of information. Here are five key considerations to keep in mind when translating and localizing marketing content. Every marketer in the world is trying to do the same thing – reach more potential customers. However, only about a quarter of the world’s internet population operates […]